PARCO Museum card (2003)

Client: PARCO CO., LTD.

This membership card was designed for the PARCO Museum at its opening. The logo on the card transforms visually as the holder tilts it, symbolizing how the museum freely and flexibly accommodates changing trends and gains momentum in growth.

Takahashi designed the card using a printing technology she and printing factory invented in her school years, in conjunction with people she was friends with at a printing factory, and applied this technology to the transparent section of the card.